happen! is the gallery brand that I was design for participate in D&AD 2011competition. According to the brief, it ask to create a brand for the new touring art gallery in hospital by consider to the benefit of patients and visitor in hospital, Local people and artist as the main objective.
happen! was developed under the concept ' the special art event'. It is the touring contemporary art gallery that aims to create the special art event for everyone. Not only for people who interested in art but also everyone in local, especially patients, hospital stuff and visitor who are in medical concern. happen! aims to use art as a tool to healing people’s health and mind and also connect, inspire, and motivate people to think.
Extra activity in the event : 'happened!'
Happened is an special activity placed in the exhibition which is will be adjustable for each difference town. This will be the area for community of local people and anyone can join and spend time together. It also can give inspiration to people who is interested in art and even not interested as well. After the exhibition is move out, all of the works that has been done by local people will be place at the gallery for 1 month.
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